Take on one of the world’s iconic journeys, wherever you are. The Silk Road Virtual Challenge follows ancient trading routes linking East and West, across deserts, mountains and historic cities. Walk, run or cycle at your own pace, tracking progress, unlocking milestones, and staying motivated. Go solo or as a team and see how far you can go. Perfect for training or a summer fitness focus. This challenge takes in some of our real-world challenge destinations, and hints at a new one coming soon…

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Get involved

Sign up, pick your distance and let us know how you will take it on. Track your distances manually, or link in with your favourite tracker (Garmin, Strava and Fitbit are currently supported). The challenge starts on 1st August, and you can join in until 31st August. You have until 30th September to complete your chosen distance. Take it on solo, or for the longer distances why not get a team together and see how far you can go!

View Map

Distance Options...

Xi'an
City Loop

100km

Take on a 100km journey rooted in Xi’an, the ancient starting point of the Silk Road. Once the capital of multiple Chinese dynasties, it was the eastern gateway for trade, culture and ideas moving west. Caravans of silk, spices and ceramics began their journey here, making this historic city the foundation of a route that would shape centuries of global exchange. You can visit Xi’an as an extension on the Great Wall of China Trek.

Samarkand to Bukhara

250km

Follow one of the Silk Road’s great trading corridors. Once key centres of learning, commerce and empire, these cities flourished under Persian, Turkic and Mongol influence. Merchants, scholars and explorers passed through for centuries, shaping culture and trade across continents. This route captures the legacy of a region that sat at the crossroads of the ancient world, and gives a hint for a new destination coming soon… 

Taskhent to Samarkand

500km

This is a 500km journey linking Tashkent and Samarkand, two key centres of the Silk Road. Tashkent grew as a strategic hub along ancient caravan routes, while Samarkand became one of the greatest cities of the Timurid Empire. For centuries, merchants, scholars and rulers shaped this region into a centre of power, learning and exchange at the heart of Central Asia. Again, this is hint for our next new destination!

Kathmandu to Bhutan

1000km

A lesser known branch, linking two Himalayan kingdoms shaped by centuries of religion, trade and isolation. Kathmandu thrived as a crossroad cultures, while Bhutan developed its own identity, guided by mountains and monastic tradition. This route reflects a quieter edge of the Silk Road, where commerce and spirituality met. You can visit these destinations on our Everest Base camp, Mera Peak or Bhutan Druk Path challenges.

Ashgabat to Petra

3000km

An epic 3000km journey, spanning a vast stretch of the Silk Road linking Central Asia to the Middle East. This route reflects centuries of empire, trade and cultural exchange, as goods and ideas moved between Persian, Hellenistic and Arab worlds. Designed for cyclists or on foot teams only, it captures the scale and influence of the Silk Road. See some of these destination on our Jordan & Petra Trek, and a new itinerary coming soon…

Xi'an to Petra

7000km

Not for the faint of heart. The full Silk Road challenge is a 7000km journey from Xi’an to Petra, stretching from ancient China to the heart of the Middle East. This vast route traces the complete arc of historic trade, linking empires, cultures and civilisations over thousands of kilometres. Designed for cyclists or on foot teams only, it captures the scale and legacy of this defining route.

Challenge Options

On foot, you can take on any distance up to 1000km if you are going solo. Get a team together, and you can collectively take on any distance, including the full 7,000km Xi’an to Petra Silk Road journey. Cyclists can take on any distance, however we do recommend you gather a team together if opting for the full 7,000km over 2 months!
 
Then, why not cap off your achievements with an exclusive Silk Road Virtual Challenge medal. You can select this as an optional add-on when registering for the challenge. Medals will be posted out in October, after the challenge finishes.

Fundraising

For this challenge, we’re also proud to support Mind, the mental health charity. Mind provides vital information, advice and support to anyone experiencing a mental health problem, while campaigning for better mental health services and greater understanding across society.

FUNDRAISE FOR MIND >>

SUPPORT ANY OTHER CHARITY >>

Share Progress, Win Prizes!

Join our Facebook Group and share your Silk Road Virtual journey using #SilkRoadSelfie. Get creative! Dress up in themed kit inspired by ancient traders, recreate a “caravan” with your team, or mark milestones with location-style shots on your local routes. Capture team efforts, solo progress, local highlights or your biggest distances.

We’ll pick our favourites, and the winners will receive a £100 kit hire voucher for their next challenge.

FAQs

For any queries or question you have in relation to the Silk Road Virtual Challenge please have a read through of our information below. Please get in touch if you have any specific questions – or if you’d like to discuss details of the challenge with one of our team

The Package

  1. Log in to your Ultra Britain account.
  2. Open My Account and select Personal Details, or go directly to: Personal Details
  3. Click Social Sharing from the menu on the left-hand side.
  4. Select the platform you would like to connect:
    • Strava
    • Garmin
    • Fitbit
  5. If you have not connected that platform before, you will be prompted to sign in and authorise the connection.
  6. If your account is already connected, the relevant platform icon will be highlighted.
  7. For the smoothest setup, make sure you are already logged in to your chosen platform before starting the connection process.
  8. You will be redirected to the selected platform’s website to confirm the connection.
  9. Approve the connection request and grant the required permissions.
  10. Once approved, your activities will automatically be available for syncing to the challenge.

Please note:

  • Ultra Britain only requests read-only access to your account.
  • They cannot post, edit or make changes to any of your data.
  • Only activities marked as Public on Strava, Garmin or Fitbit can be imported into the challenge.

Creating a team is simple and can be done as part of the registration process.

  • Register for the Silk Road Virtual Challenge and select a team distance option.
  • When prompted, choose Create a Team.
  • Enter a team name and complete your registration.
  • Once your registration is confirmed, your team will be created automatically.
  • Share your team name with friends, family or colleagues so they can join when they register.
  • Team members can take part from anywhere, with their distances contributing towards the team’s overall progress.

If you’re registering after a team has already been created, simply select Join a Team during registration and choose the relevant team from the list. Each member’s activity will then count towards the shared team distance target.

you can check whether your activity platform is successfully linked to Ultra Britain using the steps below.

Checking Your Strava Connection
  1. Log in to your Strava account.
  2. Navigate to Settings and select My Apps.
  3. Look for Action Challenge in your list of connected applications.
  4. If it appears, your account is linked successfully.
  5. You can also visit the challenge event page whilst logged in to Ultra Britain, where your connection status will be displayed.
Checking Your Garmin Connection
  1. Log in to your Garmin Connect account.
  2. Go to Settings and open Account Information.
  3. Select Account Management or Connected Apps (depending on your version of Garmin Connect).
  4. Look for Action Challenge or Ultra Britain in your authorised applications.
  5. If listed, your Garmin account is connected successfully.
  6. You can also check your status from the challenge event page when logged in to Ultra Britain.
Checking Your Fitbit Connection
  1. Log in to your Fitbit account.
  2. Open Settings and select Applications (or Connected Apps).
  3. Find Action Challenge or Ultra Britain in your list of connected services.
  4. If it is present, your Fitbit account is linked successfully.
  5. You can also confirm your connection by visiting the challenge event page whilst logged in to Ultra Britain.


Please note:
In all cases, Ultra Britain only requests read-only access to your activity data. No information can be edited, and nothing will be posted to your account. Only activities marked as public can be imported into the challenge platform.

If you don’t want to connect Strava, Garmin or Fitbit, you can add your activities manually through your Ultra Britain account.

  1. Log in to your Ultra Britain account.
  2. Navigate to the challenge page.
  3. Click My Activities above the challenge map.
  4. Select Add More.
  5. Choose the date of the activity you want to record.
  6. Select the activity type (for example, walk, jog, run or cycle).
  7. Enter the distance completed.
  8. Choose whether the distance is in miles or kilometres.
  9. Save the activity.

Your progress will then be added to your challenge total and reflected on the challenge map. Manual entry is a great option if you don’t use a compatible fitness tracker or prefer to record activities yourself.

You can personalise your Ultra Britain profile by uploading a profile photo:

  1. Log in to your Ultra Britain account.
  2. Navigate to My Account and select Personal Details.
  3. Locate your current profile image. If you haven’t uploaded one before, you’ll see a generic silhouette avatar.
  4. Click the Edit button next to the avatar.
  5. Choose the image you would like to use from your device.
  6. Upload a JPEG (.jpg) or PNG (.png) file.
  7. Save your changes.

Your new profile picture will then appear on your account and across the challenge platform.

The Silk Road Virtual Challenge is about getting active and setting a big goal for late summer. It’s also opportunity to make a difference along the way.

Participants are welcome to fundraise for any charity or cause that matters to them, whether that’s a local community organisation, a national charity, or a cause with a personal connection.

For this challenge, we’re also proud to support Mind, the mental health charity. Mind provides vital information, advice and support to anyone experiencing a mental health problem, while campaigning for better mental health services and greater understanding across society.

If you’d like to fundraise as part of your challenge, you can create a fundraising page for Mind or your chosen charity and share it with friends, family and colleagues as you progress along the route. 

CLICK HERE TO SET UP A FUNDRAISING PAGE FOR MIND >>

CLICK HERE TO SUPPORT ANY OTHER CHARITY >>

Get in Touch

Reach out if you’ve a question – or if your company or charity might like to work with us – and a member of our team will get back to you.

Tel: 0203 479 6584

Mon – Fri 09:00 – 17:00

Sat – Sun Closed