we are
action challenge
... bringing people together through adventure

Embark on unforgettable adventures in the UK & Worldwide. Designed for solo travellers, couples, and small groups of friends or family to join, our ‘group challenges’ have expert leaders, the best local support crews, and a bunch of like-minded travellers up for a challenge and a unique experience!
overseas Treks
START YOUR ADVENTURE
overseas Cycles
adventures on two wheels
Ultra Adventures
PUSH YOURSELF FURTHER!
Keen walkers & runners alike can join us for our Ultra Adventures. Choose from one of 4 unique events in iconic locations, and test yourself with 2 marathon distances over 2 days – with full support, hospitality, celebration, and an amazing sense of achievement!
SPRING DEAL
£100 OFF ALL BOOKINGS WITH CODE: SPRING25
+ FREE Fleece worth £35
+ FREE UK Training Event worth £139
+ £250 OFF if booking 2 places!

DEAL ENDS 30TH APRIL 2025

Solo travellers, couples, & small groups...
challenge yourself with like-minded adventurers
Whether you’re exploring the wonders of Machu Picchu, or tackling a snow-capped Himalayan peak, you’ll be part of a larger group of adventurers, with full support provided by our team. Most people join on their own, around 60%, with the rest bringing friends or family along. It’s a fun, social and safe way to explore the world and take on new challenges – with an opportunity to make new friends and push yourself further!








The Best Support...
Our team are with you every step of the way
All our trips come with full support from our experienced team of UK Leaders and Medics. Expect great characters, on hand to ensure the team bond and able to share their own knowledge. In-country, you’ll have the best local crews working to deliver a smooth and enjoyable adventure! We use good accommodation, source great food, and our itineraries include all the highlights you’ll want to experience before heading back home on all our adventure travel and charity challenges. To help you prepare, we have an in-depth Challenge app, containing kit lists, training guides and more.
Overseas Trips of the Month

KILIMANJARO MACHAME
- Tanzania
- 10 Day Itinerary
- Camping
The 6-day Kilimanjaro Machame Route trek heads in from the south western side of the National Park, through the dense rain forest. It’s a ‘short & sharp’ approach to the summit via Barafu Camp and Stella Point. The varied scenery along the way, makes it one of the most interesting ascents of Kilimanjaro for those who feel confident!
ICELAND FIRE & ICE TREK
- Moderate
- 50km
- 5 Day Itinerary
- Camping & Hotels
Iceland is a land of contrast- our Fire and Ice challenge showcases the best of this incredible wilderness with glaciers, volcanoes, sweeping valleys, raging rivers, lava fields and the new 2021 eruption site (up close!) You’ll complete 3 days of challenging wild trekking with nights spent under canvass, before a last night hotel and celebration in the Icelandic capital, Reykjavik.
UK Challenges
#1 series of treks & TRAIL RUNS
Amazing events for all experience levels
Corporate Challenges
Motivation. Wellbeing. Engagement. CSR
Adventure travel and charity challenges can energise colleagues, boost wellbeing, engagement & loyalty, and ensure CSR objectives are on-track. We’ve planned & delivered many amazing corporate challenges – from taking Harrods, HSBC, Blackrock, DHL, Citibank to Kilimanjaro’s summit; groups from British Gas & WPP on grand cycling tours; to hundreds of Tesco trekkers relaying the full length of Britain. Whatever challenge your organisation is looking for – UK, Europe, overseas – mass participation, small group, or even a company wide ‘virtual event’ – we can make it happen!
Open Evenings
Hear more about one of our challenges – we run regular open evenings for a selected range of trips – either online, or you can join our team in-person. The sessions last for around one hour, and include time for any questions you might have – PLUS there are exclusive discounts.
Charity Challenges
help others with your challenge
We deal with over 700 UK charities of all sizes, and our challenge events have helped raise over £100 million for good causes. We run UK’s biggest & best series of walks & runs with our famous Ultra Challenge Series®, helping raise over £10 million annually for UK charities. Sign up as a charity fundraiser for places on our group departures, and take on a fantastic adventure – whilst supporting a cause close to your heart!
The UK’s best loved & biggest series of walking & trail running challenges – with 40,000+ adventurers taking part each year and raising over £10 million for charity. In 2025 we have 20 fantastic events across the country – and you can choose from 600+ charities.
We have 40+ events & adventures Europe, & overseas that charity fundraises can join as amazing personal challenge – with full support all the way – including UK mountain leaders & medics. You’ll have the confidence of dealing with a first class operator that has over 25 years experience within the charity challenge sector.
Many charities want their own special ‘bespoke’ trip – tailored for their supporters to act as a focal point for a major fundraising initiative – and we’ve organised hundreds of successful, unique, challenges. Whether it’s a trek, cycle, community project, or mass participation event – in the UK or abroad – our Team will deliver the perfect event, which your charity will be proud of!
Latest News
KEEP UP TO DATE
TRAVELLER BLOG: ECUADOR VOLCANO TREK
Traveller Blog- Vietnam 2 Cambodia Cycle
Kilimanjaro Lemosho Route - Itinerary
Join us for a live Kilimanjaro Open Evening
New Year Kili Summit Success
Our Charity Partners
Many who take on one of our challenges also support a charity to help others, and to make it really count, and our events raise £10+ million / year for 600 or so UK charities. You can choose a cause that’s close to your heart – they’ll welcome your commitment and will help you with their fundraising support.
Interested in Kilimanjaro?
Visit our Kilimanjaro Challenge Site
Get in Touch
Reach out if you’ve a question – or if your company or charity might like to work with us – and a member of our team will get back to you.
Tel: 0207 609 6695
Mon – Fri 09:00 – 17:00
Sat – Sun Closed